Startup Kitchen
How to ask for access correctly?

wrote this on Ноя 12, 2015

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Brenden Mulligan, the author of the article, is one of LaunchKit creators, a tool set for iOS developers. He also works on a mobile and web-app Cluster which allows to create personal networks on the basis of common interests and experience. Also, Brenden is the author of ArtistData and OneSheet projects.

Cluster has become my first mobile native app. Working on it, I’ve realized that I’ve learned so many things including those not concerning web. When you create a web-app, you only create a page for visitors. But when you develop a native app, you not only offer people to download something, but also ask them to give you access to their location and personal data. And these are very different relationships.

App Store Review Guidelines History

wrote this on Ноя 5, 2015

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Leonid Bogolubov has told about App Store Review Guidelines History.

It's a website that tracks all changes in App Store Review Guidelines. Each change is a highlighting of a deleted or added text. There's a change history and a newsletter with amendments.

Creating perfect App Store screenshots of your iOS App

wrote this on Авг 17, 2015

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App Store screenshots are the first thing in convincing people to install/buy your app. But many apps do screenshots totally wrong. Here’s a review of tips and methods to generate nice screenshots compiled by Felix Krause.

Tips on making app screenshots for App Store and Google Play

wrote this on Май 23, 2015


OneTwoSplit, a team of a service which carries out A/B-testing of mobile metadata, has written an article on how to attract a user’s attention to a service in App Store and Google Play and how to make screenshots so that they show app functionality and “catch” potential clients.

Investigation of TOP app screenshots in App Store

wrote this on Май 16, 2015

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If you release an app and make screenshots for it, you ask yourself the questions:


  • Should I do a portrait or album orientation?
  • Should I use an iPhone? A white or a black one?
  • Should there be captions on screenshots?


If you do something from the above mentioned, will it affect app featuring by Apple?

In order to find answers to the questions, Appbot company decided to examine 2 app TOPs for iPhone, a free and a paid one, and the apps which Apple featured in the USA. Obviously, it’s only a layer relevant for a period of time and AppStore changes constantly.

How to make a great video for an app page in App Store

wrote this on Апр 24, 2015

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Today we will share with you our experience of how to create a video for App Store page. What can a developer do? What can you outsource? What features would be better to refuse from?

A video in an app description is arranged on the place of the first screenshot and in App Store search it’s on the most visible place.

You can choose any frame you want for the preview. It’s possible to upload the video and screenshots only while updating. You can upload different videos for various devices, but you can’t localize them yet: only one video for all the languages. We hope that they’ll eliminate this injustice some time.

10 alternatives for Google Play

wrote this on Апр 20, 2015

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Next step after you’ve made a cool app for Android is to make money on it. You may choose a common way to pay $25 and get to Google Play. But there is a plenty of various options. Each of them has their own users who may bring you lots of installs.

Some of the listed stores has a little bit smaller audience but others are more localized. Some of them don’t even need payment for admitting an app on the store. So it would be a great advantage to have your app listed on different stores.

What makes a successful App Store name?

wrote this on Апр 19, 2015

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Stuart Hall has made an interesting analysis of App Store app names. And I’ll tell you briefly what Stuart has discovered and what you can use for your app.

So what do we have in result?

App review sites

wrote this on Апр 18, 2015

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People pay a lot of attention to app reviews in App Store and Google Play as they help them to choose the right one. Along with app screenshots and description, for sure. Yes, the most important thing for an app is to be in the first lines of Top Charts. But there isn’t enough place for all the apps as there are millions of them while Top Charts aren’t numerous. And in every Top Chart there are only 100 apps. There are also Featured apps and any app can get to this category. Some say you still need to have some friends in Apple. Or your app must be really innovative which is hard to achieve.